ALL THIS TO SIT IN A CAR
lululemon proudly announced seven-time Formula 1™ World Champion Sir Lewis Hamilton as its newest Global Brand Ambassador, marking a strategic partnership focused on elite performance, innovative design, and meaningful social impact. This collaboration positions Hamilton as a key co-creator with lululemon's research, innovation, and design teams, using his unique expertise to influence future athletic and lifestyle collections. The partnership also extends to social change, with lululemon's Centre for Social Impact collaborating with Hamilton's Mission 44 Foundation to empower young people through wellness and inclusivity initiatives. Appearing in the global "No Holding Back" campaign, Hamilton will showcase lululemon's latest men's training apparel, including the popular Metal Vent Tech line, highlighting the brand's commitment to both physical and mental well-being.